Re:Think visitor data interactive – The National Maritime Museum
The Brief
We were asked by the National Maritime Museum to create an interactive to collect and display visitor data from across the museum. They wanted to ask their visitors a number of random questions – from seeing where their visitors live, to how they got the museum that day, to where else had they visited in Greenwich. Also gauging their views on what they’d like to see for up and coming exhibits and topical questions on subjects such as climate change and plastic in the seas.
The Solution
The interactive installation consists of a ten metre long LED “ticker” screen, running the length of the entrance wall of the Sammy Ofer wing. Fascinating facts and statistics about the museum scroll across the screen, in a Times Square news headline style. Generative wave animations that are triggered every time a visitor submits an answer via the touch screens below. The software randomly selected a series of questions, displaying the overall results in bar charts and percentages. DMX controlled LED lights surround the ticker screen, and are triggered to change colour when the visitor submits and answer. The ticker also brings in stats from various other interactives around the museum that are connected to the museum’s Re:Think database.
