Wallpaper* Custom Cover
We were commissioned by Wallpaper* at the end of 2009 to design and programme an application which would allow all 20,000 subscribers to create their own unique cover design. Wallpaper* Art Director Meirion Pritchard commissioned Kam Tang, James Joyce, Anthony Burrill, Hort and Nigel Robinson to create a series of assets for our system.
Each one had a specific use, from shapes to fill with colour to patterns which users could recolour. We then created specific interaction methods for each one and designed ways to combine them. So for example users could fill a James Joyce shape with a pattern by Kam Tang or one of Nigel Robinsons textures.
All subscribers were invited to design their own unique cover. We generated a random cover for every user who didn't design their own. As a result we created over 20,000 unique designs.
Each one was then digitally printed by F E Burmans and bound along with the interior of the magazine, which was printed using a Lithographic process.